Our primary demographic is tourists, travellers and  commercial travellers (such as Truck Drivers) in the age group 35 to 52. Our secondary demographic is residents throughout the towns and areas adjoining the main arterial highway.


Our Primary Demographic
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What is local radio
Still the widest possible Advertising coverage in the NSW Southern Tablelands, South West Slopes, Riverina, VIC Northeast Distrist, North Central District, Northern Country District and Mallee Districts.

Our Advertising Reach is Unrivalled!

Through a massive group of individual local FM stations carrying common advertising we are able to offer the most comprehensive radio coverage available to the NSW Southern Tablelands, South West Slopes, Riverina VIC Northeast District, North Central District, Northern Country District, Mallee District and the Hume highway from Sydney to Melbourne.

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Local Stations - Local Programming

Unlike other networks we don’t play the same audio at once across the whole region and call it Local Radio! Each station has local programming with a music mix carefully designed for each and every locality joining the Hume. When someone listens to one of our stations they are hearing about the town they live in often from local presenters. They only thing we ever network is advertising.